Deckers Outdoor Corp. (DECK) designs footwear, apparel and accessories for high performance activities and everyday casual lifestyle use. The stock is currently trading around $73.39 at the lower end of its 52 week range of $66.65-$99.88. The stock has been underperforming the market this year selling off 19.66% year to date. DECK is scheduled to report earnings after the bell today, and the stock is on the rise ahead of the release. DECK is higher on the session by around $1.72 or 2.32% ahead of the closing bell.

Over the past 12 quarters DECK has rallied on earnings day 5 times with an average move of 12.98%. DECK appears bearish on a chart going into the release having hit its 20-day low yesterday. Over the past 12 quarters DECK has rallied from earnings to the nearest options expiration 5 times with an average move of 14.21%. The Ichimoku Cloud appears to be consistently changing its trend. Investors are looking to see how foreign exchange has affected revenue as well as if there is a decrease or increase in wholesale order cancellations. Another point to focus on is the increase or decrease of reliance on UGG brand to drive profits. UGG products have been a catalyst for profits in the past and investors look for an increase or decrease in sales.

The options market is currently implying a move of around $6.7 or 9.13% in DECK by this Friday’s close giving us targets of $66.69 and $80.09.

Andrew Keene

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